Additional Seminar Courses
Beyond these seminars, students are expected to take additional seminars (the minimum major course requirement is eight courses) that focus on their chosen area of interest. Students are free to matriculate into courses within the School of Business, other departments at the University of Pittsburgh (such as Psychology, Economics, or Statistics), or at Carnegie Mellon University.
Since strong methodological skills are critical to a successful scholarly career, marketing doctoral students typically take seven or more courses in analytical methods, statistics, and/or econometrics (the minimum course requirement for a combined research methods/minor is seven). A focus on analytical methods or advanced statistics is the norm. Below is a list of some of the topics offered to satisfy this requirement. These topics are offered University-wide, within the School of Business, or at Carnegie Mellon University. Other choices may be proposed by the student and approved by the faculty advisor.
Analysis of Variance
Probability Theory
Experimental Design
Multivariate Statistics
Mathematical Statistics
Introduction to Econometric Theory
Human Judgment and Decision Making
Behavioral Economics
Katz Microeconomics
Learning and Memory
Advanced Data Analysis
Advanced Topics in Emotion and Decision Making
Students are required to complete an independent research paper and submit it to the marketing faculty in the summer of their first year of study (third term). It is anticipated that this paper will develop into a publishable research article.
