COMMRC 1126 - MEDIA AND CONSUMER CULTURE

Minimum Credits: 3
Maximum Credits: 3
This course will examine consumer culture in the twentieth and twenty-first century us. It examines advertising, the rise of the brand, and their roles in the commercialization of mass media. Of particular importance will be the role that race, class, and gender have played in shaping consumer culture (and vice versa), as well as the significance of the shift from a society based on an understanding of citizens based on democratic practices to one based on consumerist practices.
Academic Career: Undergraduate
Course Component: Lecture
Grade Component: LG/SNC Elective Basis
Course Requirements: PREQ: (COMMRC 0320 or COMM 0102) and [ENGCMP 0200 or (ENGCMP 0203 or 0205 or 0207 or 0208 or 0250 or FP 0003 or 0006 or ENGCMP 0004 or 0006 or 0020 or ENG 0102)]; MIN GRADE 'C' for all listed courses

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