IDEAS TO IMPACT: PERSUASIVE COMMUNICATION FOR PUBLIC POLICY
2026-2027 Undergraduate Catalog
   

PIA 0601 - IDEAS TO IMPACT: PERSUASIVE COMMUNICATION FOR PUBLIC POLICY


Minimum Credits: 3
Maximum Credits: 3
Long Description This class is designed to enable students to develop the oral and written skills required to communicate effectively in public policy settings. The course introduces students to evidence-based communication tools, frameworks, and strategies necessary for crafting persuasive policy narratives for diverse audiences targeted by policy professionals. In addition to writing skills, students will develop proficiency in various forms of communication, including oral presentation, visual communication, and digital media. Students will engage in hands-on activities and receive comprehensive feedback on their written and oral communication to enhance clarity, conciseness, and persuasiveness in conveying public policy messages. Attendance and active participation in discussions are essential components of this course.
Academic Career: Undergraduate
Course Component: Lecture
Grade Component: LG/SNC Elective Basis


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