THE ENTREPRENEURSHIP PROCESS   [Archived Catalog]
2023-2024 Undergraduate Catalog
   

BUSORG 1640 - THE ENTREPRENEURSHIP PROCESS


Minimum Credits: 3
Maximum Credits: 3
Emphasis will be placed on business principles vital to the entrepreneurship process, including idea generation, feasibility analysis, the integration of the functional areas of business (strategy, marketing, finance and accounting), building a new venture team, securing financing and protecting intellectual property. Through case studies, video clips and visiting entrepreneurs, these principles will be contextualized with real-life entrepreneurial successes and failures.
Academic Career: Undergraduate
Course Component: Lecture
Grade Component: Letter Grade
Course Requirements: PLAN: Accounting, Finance, General Management, Global Management, Marketing, Business Information Systems, Human Resources Management, Supply Chain Management, Undeclared CBA majors


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