BUSBIS 1655 - DESIGN THINKING

Minimum Credits: 3
Maximum Credits: 3
Design thinking refers to a transformation and problem-solving approach that emphasizes strong user orientation and agile iterations with multidisciplinary teams. Aiming to create ideas and solutions that are emotionally meaningful, functional, and economically viable, "design thinking integrates the needs of people, the possibilities of technology, and the requirements for business success ." Design thinking is applicable to both start-ups and mature organizations to design new offerings or re-design existing teams, products, services, business models, or platform ecosystems. Adopting a hands-on and experience-based learning approach, this course introduces design thinking to business undergraduate students. Through lectures and case discussions students will learn about the design thinking process and the applications of design thinking for digital transformation across a variety of industries. Students will also work in teams to participate in a design challenge project.
Academic Career: Undergraduate
Course Component: Lecture
Grade Component: Letter Grade

Click here for class schedule information.

Add to Portfolio.

Close Window